Are You Marketing for Results?Marketing for Results is a specialist marketing agency focused on developing strategies for companies looking to cost effectively build sales and expand their brand presence.Working across all types of media, we have no predilection, but make recommendations based on our assessment of the specific needs of each individual client. CultureOur core ethos is one of building relationships for the long term, understanding our clients, learning their needs and delivery of consistent results.Our team are marketing experts with real world experience in medium and large companies over many years. Our core strength however is analysis based on fact. This is important in that we outsource most work to specialists in specific fields. These are people whom we know and trust based on their delivery of results for other clients. We assess all aspects of plans and execution before, during and after to ensure delivery to and beyond expectations. Our ApproachFor each client we nominate a dedicated account director based on their experience in the relevant industry sector. Their job is to build and maintain a strong working relationship and act as a single point of contact for the account.ServicesWe deliver a service based on agreed area's of responsibility.You may only want media placement, or you may also want assistance in brand and creative development, channel integration or retail merchandising and experiential marketing. Our Services include:
ConsultationOur unique approach is based on consultation with our clients to understand their desired outcomes and build a brief that best summarizes this.We then assess what mix of media from Television, Radio, Outdoor, Print, Direct Mail or other that would best address the situation based on the target customer base for the product set in question. We discuss brand outcomes, budget, and other considerations such as Retail or Reseller Channel integration before consulting with a range of experts from relevant media outlets within the geographic regions in question who in turn offer solutions they feel will best address your companies requirements. |
Cost EffectivenessThis approach solicits competitive responses from the media networks in question. We then present these to you and agree a short list of responses that we then conduct a complete statistical assessment on to determine the most cost effective proposal.Our assessment is based on a combination of criteria including overall cost, reach, frequency, and cost per impression taking into account production, staff and other overheads. We also make consideration for lead times for creative and production which we often find are challenging if frequent product changes come into play or fluctuations in consumer demand need to be responded to quickly. Our Service is freeTo the surprise of many of our customers, our services are free.This is because we outsource work to specialist companies who compete for your business. They pay us a commission based on what you spend. We share all quotes and invoices and have a full open book policy, including what commissions or other benefits we receive. For any work we propose to complete in house and charge for, we quote in writing and gain sign off before starting work. We consolidate all invoices from all vendors and furnish you a single invoice once a month. Credit terms are available subject to approval. Are we the right marketing agency for you?Our unique service is not available to everyone. Given our business model, we cannot afford to provide the service we do unless there is sufficient volume to justify the time we invest in a client.As a rough guide, if you are spending a total of $1 million per year on a combination of agency fees and media we can demonstrate significant savings which can be reinvested to achieve greater results. You cannot go wrongWe are so confident that our service will exceed your expectations, we are prepared to invest our time in your business at no cost to you.We are prepared to conduct a full business assessment and build a plan based on your needs for free, and if we cannot demonstrate that we can deliver a more cost effective plan than you already have or can get elsewhere, you will have spent nothing. Service areaThe world is a small place nowadays. You can pretty much fly anywhere in a few hours.As such, we are prepared to accept clients based anywhere in Australia. Contact Marketing for ResultsOur business principle Helmut Fleig has 23 years real world experience.Feel free to call him direct if you think we can help you.
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